Main Street and Wall Street seem to be marching to different drummers as Wall Street declares the recession may be over and Main Street experiences slowing sales. What can we expect as we approach fall? One thing is certain-floor space and emphasis have switched to fashion accessories with less attention on apparel. The logic behind this move rests on the fact that accessories often have lower price points and have a smaller impact on the family budget as they provide "feel good" ...
Some will scream, don't tell me that! My business has seen serious impact the last few months! To answer that, let's return to Edward Bernays. Bernays' theories not only founded modern PR, but also modern propaganda juicy jewelry . Information can shape crowd instincts and effect outcomes. Step back as an impartial observer and look at the steady stream of bad news presented by the media. Such an unrelenting attack on the economy has appalled many players and reporters in the fashion ...
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